Catena Media appoints Edward Midolo as CTO

Lea Hogg April 9, 2024

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Catena Media appoints Edward Midolo as CTO

Catena Media, a leading name in the affiliate business, has recently announced the appointment of Edward Midolo to the role of Chief Technology Officer (CTO). This move comes as part of a series of significant leadership changes within the company.

Edward Midolo, a seasoned professional with a rich background in technology and operations, has been with Catena Media for six years. He first joined the company in October 2018 as the Head of Technical Operations. His exceptional performance led to his promotion to Group Head of Central Technology in February 2022. From September 2022 to April 2024, he served as Vice President of Systems Technology.

Before his tenure at Catena Media, Midolo held various roles at payment processor CCBill. He served as Manager of Application Services (Europe) from June 2017 to September 2018, Systems Architect from January 2016 to June 2017, and Senior Systems Engineer from September 2015 to January 2016. Prior to CCBill, he was an Infrastructure Engineer at Gamesys Network from February 2012 to August 2015. His diverse experience in analysis and IT administration positions at different companies adds to his impressive portfolio.

Manuel Stan CEO of Catena Media expressed its excitement about Midolo’s promotion, stating, “For the last six years, Edward has driven tech innovation within the company and industry and provided stellar leadership. We are so excited for this next chapter of his Catena journey.”

Midolo’s appointment is one of many recent leadership changes at Catena Media. The company announced the internal promotion of Michael Gerrow to Chief Financial Officer, effective 15 April. Gerrow will succeed Erik Edeen, who has been serving in the position on an interim basis since May 2023. Additionally, Catena Media recruited Manuel Stan, a seasoned industry veteran from Kindred Group, as its new CEO, set to take the helm on 1 July. Last month, the company proposed Erik Flinck as its new chairman.

These changes follow a challenging 2023 for Catena Media, which faced financial difficulties leading to the departure of former CEO Michael Daly. In Q4 2023, Catena reported a 41 percent decline in revenue to €14.5 million, coupled with an 88 percent drop in adjusted EBITDA. Daly attributed this downturn to “market headwinds,” including stiff competition from rivals and lower cost-per-acquisition rates paid by operators.

Despite these challenges, Catena Media continues to adapt and evolve. With its new leadership team, the company is poised to navigate through the market headwinds and steer towards a promising future.