LeoVegas Group announced the sale of BeyondPlay to Bettor Capital for €1.9 million securing a 73 percent return on its investment in under two years. During this time BeyondPlay has exceeded investors expectations. It grew from a nice start up to an industry leader within its niche. LeoVentures, a leading iGaming incubator and the group’s investment arm made a substantial investment to BeyondPlay under two years ago.

CEO of LeoVegas Gustaf Hagman said “It has been truly incredible to watch BeyondPlay grow from an idea to a leader in its industry niche over the last two years. Karolina Pelc and her team have done an impressive job, and I know they are just getting started. We look forward to maintaining our valued partnership with BeyondPlay, and wish them all the best in their continued growth.”

Karolina Pelc, CEO and founder of BeyondPlay, said “LeoVentures has been a fantastic acceleration partner for BeyondPlay, and we are grateful for the support received from the early days to date. We remain committed to a successful commercial partnership with LeoVegas Group and are excited for the next chapter of our journey. Looking to the future, securing the backing of such a prominent VC firm as Bettor Capital, among other hugely significant strategic industry investors, as part of a larger fundraising effort, is a powerful statement on our company’s growth trajectory. I am looking forward to announcing more details very soon.”

Background

LeoVentures is the venture arm of LeoVegas. It specializes in strategic investments and portfolio companies with a global potential.” LeoVegas is currently finalising its sale to MGM Resorts.

Bettor Capital is an early-stage venture capital firm based in New Jersey. It focuses on the real-money, online gaming industry, led by Managing Partner David Van Egmond.

BeyondPlay has been at the forefront of developing gaming technology since it was founded by Karolina Pelc less than two years ago.

Related articles:

South African gaming start up raises US $27 million