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NorthStar Gaming unveils sports insights

Anchal Verma October 11, 2024

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NorthStar Gaming unveils sports insights

NorthStar Gaming Holdings has launched Sports Insights 2.0, a major upgrade to its content vertical across all NorthStar Bets online and mobile platforms. This latest update aims to provide bettors a user-friendly experience with an enhanced, packed with expert insights, betting tips, and detailed sports statistics.
Sports Insights provides analysis of upcoming events, betting strategies, predictions and tips to the users. The platform’s sports writers also produce original content daily, aiming to cater to the needs of informed bettors.

Revamped home page of NorthStar

One of the key features of Sports Insights 2.0 is the redesigned homepage. The new layout improves the organisation of content, making it easier for users to find the information they need quickly. The upgrade makes sure that bettors can easily access insights, predictions, and strategies related to upcoming sports events and casino games.
NorthStar believes this integration within the betting environment will differentiate it from its competitors.

NorthStar’s exclusive content

The 2.0 version also incorporates new data streams, including player and team statistics for major league sports, and injury news feeds from RotoWire, a source for sports information. These new features aim to help players make data-driven decisions, increasing their chances of success.

Boosting engagement and player satisfaction

Michael Moskowitz, Chair and CEO of NorthStar Gaming, expressed excitement about the new update, stating, “Sports Insights 2.0 has been a major focus for our team this year and we are thrilled to share these new features with our customers.
“Players have told us they place a high value on the ability to access quality, in-depth stats and information seamlessly within our betting environment. This differentiates us from competing platforms that continue to require players to use multiple apps to access the same information.

“The added content should keep our players engaged and help them make informed betting decisions.”
Data suggests that Sports Insights has been effective in boosting player engagement and betting activity. Bettors who frequently interact with the platform’s content demonstrate higher average deposits and turnover in both sports betting and casino games compared to those who do not engage with the content.

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